CCTV.com - CNTV English - CCTV News

Tourism Australia partners with China Southern Airlines

06-11-2010 12:14 BJT

Tourism Australia and China Southern Airlines have announced a new partnership agreement to help realize the potential of travel between China and Australia.

The strategic partnership agreement covers three areas: quarterly strategic development reviews; cooperative marketing programs to identify target audiences; and access to both partner's client and brand assets to maximize marketing effectiveness by leveraging the power of both brands.

Tourism Australia's managing director, Andrew McEvoy, said that China continues to be a key growth market for Australian tourism. He added that China has been an engine room of growth for Australian tourism since Australia became the first western destination to be granted Approved Destination Status, enabling Chinese group leisure travelers to easily access travel to Australia.

Speaking about the partnership, the president of China Southern Airlines, Tan Wangeng said that Guangzhou, where China Southern Airlines is headquartered, is the southern gateway of China to the outside world and it enjoys a natural geographical advantage of convenient connections to Oceania.

Editor:Yang Jie |Source: China.org.cn

Hot Videos view more

The celebrations are still continuing as the victorious coach, Joachim Loew, has been honored for his achievement in his hometown of Freiburg.
Germany coach Loew honored in hometown of Freiburg

Chinese men´s national team continued its preparations for next year´s Asian Cup, as they managed a one-all draw against visitors Jordan during a football friendly in Harbin, the capital city of Northeast China´s Heilongjiang Province.
China held to 1-1 draw by Jordan

The defending world champs came into the contest with a perfect 6-and-oh record, but they would be in for a tough first half before opening things up in the second.
USA beat Slovenia 119-76 in quarter-finals

Hot Stories more

UK authorities believe killer of James Foley is a British national

Across the UK the hunt is on for James Foley’s killer, who authorities believe is a British national. As Richard Bestic reports from London, Prime Minister David Cameron cut short his summer break to lead his government’s response.

Israeli war jets renews Gaza strike as truce talks stalled

Three Palestinians were killed and 40 others wounded in the intensive Israeli war jets´ airstrikes on the Gaza city on Tuesday night, shortly before an end of a 24-hour ceasefire in the Gaza Strip,

Missouri police arrest dozens after violent night

As the protests in the town of Ferguson, Missouri turned violent with police facing ´heavy gunfire´ from some ´criminal elements´, cops fired tear gas, stun grenades and arrested 31 demonstrators on Monday night.

Picture in news more

More Video News

Choose TV Program