CCTV.com - CNTV English - CCTV News

China launches "Made-in-China" ad campaign on BBC

06-30-2010 11:41 BJT

BEIJING, June 29 (Xinhua) - A 30-second TV commercial promoting the "Made-in-China" brand will be aired across most regions in Europe, Asia and Oceania via the BBC World News from Monday through to Aug.8, one of the ad campaign's designers told Xinhua Tuesday.

The ad will run on four channels, including BBC World News Europe, BBC World News Asia, and BBC's two sport news channels, said an official with the China Chamber of Commerce for Import and Export of Machinery and Electronic Products.

The ad displays only products that are "Made-in-China" and are as varied as running shoes, high fashion clothing and even airplanes, in a bid to highlight international involvement in producing high-quality Chinese goods.

The continuing campaign will see the ad being aired about 400 times since its debut on CNN Asia in November 2009, said the official.

The message of this advertising will help convey the willingness of Chinese businesses to cooperate with overseas firms to provide the world with quality goods, the official said.

 

Editor:Du Xiaodan |Source: Xinhua

Hot Videos view more

The celebrations are still continuing as the victorious coach, Joachim Loew, has been honored for his achievement in his hometown of Freiburg.
Germany coach Loew honored in hometown of Freiburg

Chinese men´s national team continued its preparations for next year´s Asian Cup, as they managed a one-all draw against visitors Jordan during a football friendly in Harbin, the capital city of Northeast China´s Heilongjiang Province.
China held to 1-1 draw by Jordan

The defending world champs came into the contest with a perfect 6-and-oh record, but they would be in for a tough first half before opening things up in the second.
USA beat Slovenia 119-76 in quarter-finals

Hot Stories more

UK authorities believe killer of James Foley is a British national

Across the UK the hunt is on for James Foley’s killer, who authorities believe is a British national. As Richard Bestic reports from London, Prime Minister David Cameron cut short his summer break to lead his government’s response.

Israeli war jets renews Gaza strike as truce talks stalled

Three Palestinians were killed and 40 others wounded in the intensive Israeli war jets´ airstrikes on the Gaza city on Tuesday night, shortly before an end of a 24-hour ceasefire in the Gaza Strip,

Missouri police arrest dozens after violent night

As the protests in the town of Ferguson, Missouri turned violent with police facing ´heavy gunfire´ from some ´criminal elements´, cops fired tear gas, stun grenades and arrested 31 demonstrators on Monday night.

Picture in news more

More Video News

Choose TV Program