BEIJING, Sept. 3 (Xinhuanet) -- Sony is to expand its new video and music streaming service Qriocity to compete with Apple's iTunes, according to the Press Association on Friday.
The Japanese electronics giant said at the IFA Berlin show that it will expand its service to offer access to millions of songs and HD films.
The service Qriocity, which is pronounced curiosity, is already available in the U.S. and is to be expanded in several major Europeans countries this autumn including the UK, France, Germany, Italy and Spain.
Users can access the service via all Sony's online products, including the PlayStation 3, Bravia TV and VAIO laptop.
It will be available through all web-enabled Sony products, including the PlayStation 3 (PS3) games console, Sony Bravia TVs or VAIO laptops.
Sony already has a market about 50 million users worldwide in its PlayStation network. Though it has a large distance to catch up with Apple's iTunes which already has more than 10 billion downloaders, experts say it has a huge potential.
Its video and TV services are on huge demand this year and is to grow rapidly over the next year, with Amazon expected to participate in the competition soon.