On Saturday, July 25th at 10:15pm Beijing time, tune into our latest episode of Crossover where we discuss the $300 billion dollar fashion industry in China. What was once considered the world’s manufacturing outlet has transformed itself into the world’s fastest growing market for fashion.
According to the Boston Consulting Group, sales of luxury fashion goods in China increased by 33 percent to $40 billion last year, while experts estimate that the country will surpass the US to become the world’s largest luxury market by 2020. But a part from these rapidly increasing numbers, only a few decades ago, wearing anything aside from a dull grey Mao suit was demonised as bourgeoise.
However looking at the last ten years in China, fashion is becoming a powerful way of expression for younger generations — especially as they move away from big international fashion brands and develop a fashion identity of their own, that is uniquely Chinese.
For the past few years, all eyes have been on China. Captivated by the country’s rapidly expanding economy, large population and seemingly insatiable appetite for luxury goods, global fashion brands have focused their efforts on the Middle Kingdom, opening glittering stores in megacities like Beijing and Shanghai, as well as fast growing middleweight cities like Guangzhou, Hangzhou, Shenzhen and Tianjin, and hosting high-profile public relations events, from exclusive VIP dinners to famously large-scale productions like Fendi’s runway spectacular on The Great Wall.
Naturally, China’s emergence as a powerhouse market for fashion has given rise to a number of key figures that have been highly instrumental in driving and harnessing the spectacular momentum.
Our show will discover the heavy weights that are shaping the new side of China’s independent fashion industry.
The following represent the backbone of China’s growing fashion ecosystem ranging from entrepreneurs, designers, editors, media moguls, who each have tremendous expertise and insight in their chosen domain.
Hung Huang wears many hats, from television host and blogger to publisher of one of China's first fashion magazines (i-Look ) to retailer (owner of Brand New China emporium featuring new Chinese independent labels).
Lucia Liu: One of China’s most prominent fashion editors and stylists, Lucia Liu is the Executive Deputy Chief Editor and Fashion Editor of T Magazine.
Masha Ma: One of China's most celebrated designers, she was the first to show at Paris Fashion Week.
Davidson Tsui: Shanghai-based designer Davidson worked at Celine before setting up his own ready-to-wear brand CONSTANCE TSUI.