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Crossover > Program Video

Crossover 01/16/2016 Football industry in China

CCTV.com

01-16-2016 23:52 BJT

1

The world is crazy about football. Put two football fans from different countries together and regardless of how far their countries are, they will find a way to talk about their favorite sport. Like all sports, football unites its fans.

Although football was always popular, in recent years, a football frenzy has switched on in China despite the country's setbacks on the FIFA pitch. The number of football fans watching Chinese Super League games bring traffic at a standstill at each match, and the numbers are growing.These Chinese fans are also serious about their football, and are looking forward to a brighter future when it comes to Chinese football.But how does a country grow an entire sports industry? What needs to change to make China's football teams more successful?

In this episode Eyee and our guests go deep into the football industry in China.We explore how football is developing in China, it's challenges, and what the newest soccer reforms issued by President Xi Jinping himself will mean for the generation of Chinese footballers to come.Our guests include a CCTV sports commentator, a long-time sports journalist, and an Italian youth football coach.Let's talk football!

Our guests for this episode are:

Mark Dreyer, Founder of China Sports Insider

Francesco Abbonizio,Coach of Ole Football

Shao Shengyi, CCTV Sports Commentator

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