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China's first mobile TV platform has been given the go ahead. The platform will integrate content from digital TV, Internet and telecommunications networks.
Wasu Digital TV was one of the first TV operators licensed to run Internet TV in China. It now plans to bring its mobile TV platform into commercial operation in three months. The nationwide integrated platform has gained approval from the State Administration of Radio, Film and Television. Li Yiqing, president of the Hangzhou-based company, says the platform can host at least 100 mobile phone TV content suppliers. It can also be connected to platforms run by telecommunications carriers.
|Li Yiqing, President of Wasu Digital TV|
Li Yiqing, President of Wasu Digital TV said "With the telecom industry becoming more sophisticated, the era of 3G, or even 4G, is coming. It makes possible the transmission and application of mobile TV. "
Wasu has entered into partnerships with over 300 content suppliers, and more than 30 TV operators. It will offer mobile TV programs including news, movies, TV shows and sporting events. Wasu says the revenue will be shared with its partners.