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Okinawa, the southern-most prefecture of Japan known for its tropical resorts, is focusing on drawing tourists from China.
Chinese tourists made up only eight percent of foreign visitors to Okinawa last year. But travel agencies are promoting the area to raise the region's profile.
Local officials estimate China will become the largest overseas tourist market for Okinawa, as China's economy continue the upward trend. Okinawa aims to attract Chinese tourists as a marine resort destination rich in nature.