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Credibility crisis sweeps int'l brands in China

08-03-2011 21:12 BJT

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The scandal surrounding Ajisen Ramen is just one that's broken out in recent days. Foreign brands are coming under increasing scrutiny for their poor record this year in China.

Kentucky Fried Chicken has been criticized for selling soybean milk made from soybean powder mixed with water. The cost of making powdered soybean milk is just 10 percent of the sale price. KFC later admitted the practice, but refuted allegations that the company misrepresented it as milk from ground soybeans.

Zara, a Spanish clothing retailer, was exposed as having quality problems, after the state inspection authority found out that its products failed to pass the quality threshold. And, Walmart, the world's largest retailer, has been accused of misleading consumers nationwide by advertising false discounts on goods sold in their stores.

Editor:Zhang Ning |Source: CNTV.CN

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