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Part 2: Changes brought by cultural reform and obstacles ahead

03-10-2012 21:33 BJT Special Report: 2012 NPC & CPPCC Sessions |

Interview

Q1: In 2007, Disney alone reported over 36 billion US dollars in revenue. In 2010, the combined revenue of the entire Chinese animation sector brought in only 6.7 billion dollars. We heard just a moment ago that China produces the most animation in the world, so why are we lagging so far behind in terms of profits? And how to end that?

Q2: We have Kung Fu, we have the Panda, so why didn’t we create Kung Fu Panda?

Q3: Dreamworks Animations produced Kung Fu Panda, and they are now joining up with a consortium of Chinese companies to form a joint venture, named Oriental DreamWorks. Is collaboration the best way to present a Chinese story to the world?

Q4: The Republic of Korea has been very successful in exporting TV series to China. Every young Chinese knows them, some people dress like Korean stars, and more important for the producers, they bring in more than 100 million US dollars every year. What can we learn from this? And do you think we’ll ever see China’s Kungfu TV series broadcast overseas?

Interview

Q1: The Republic of Korea has been very successful in exporting TV series to China. Every young Chinese knows them, some people dress like Korean stars, and more important for the producers, they bring in more than 100 million US dollars every year. What can we learn from this? And do you think we’ll ever see China’s kungfu TV series broadcast overseas?

Q2: So Korea has been very successful in exporting TV series to China, but have you been as successful in non-Asian countries?

Q3: Do Korea and China face similar challenges?

Interview

Q1: Premier Wen Jiabao wants China to vigorously promote non-profit cultural services and strengthen cultural infrastructure in communities. Particularly in rural areas and in the central and western regions. But how to balance public cultural services while speeding up the reform of the cultural sector? I’m thinking about less popular art forms, such as contemporary dance, classical music, modern sculpture, or traditional art forms such as Peking Opera... These are not profitable, but they are essential to a nation.

Q2: Chinese people are proud of their country’s economic achievements. But there’s also a lot of cynicism. There was a big debate last year about China’s supposed moral decline, ignited after a two-year-old girl was hit by a van on a market street and 18 people walked by without providing assistance. How crucial is culture in a nation’s development?

Q3: Should it really be the government’s role to promote Chinese culture worldwide? Shouldn’t individuals be responsible, with their films, music and ideas?

Crossover

Q1: What’s your understanding of a culturally strong nation? How far is China from being a world cultural power?

Q2: Most books in the west about China and Chinese culture are written by non-Chinese. How do you suggest we present ourselves in a way that will interest foreign readers?

Interview

Q1: "This year, many NPC Deputies and CPPCC Members from Shaanxi Province say the cultural reform benefited the economic development, what about you?
Shaanxi province governor Zhao Zhengyong said: "We have been implementing cultural reform on a large scale and at the same time improving our public service facilities. From our experience, the cultural industry is playing a vital role in the overall development. We are working on eight major projects to develop our cultural industry and have benefited our people by organizing more cultural activities. I think it’s important to develop the cultural industry not only because we have a rich cultural heritage, but more importantly, it’s brought us economic benefit. Bringing cultural reform to the table is essential for the government, and that’s worth discussing during the political season."

Q2: Shaanxi Province has carried out a series of new measures to preserve its cultural relics. There’s always be a struggle between culture preservation and economic development. How can we balance the two?"

Zhao said: "It’s our important task to protect our rich cultural heritage. We have more than 49 thousand cultural relic sites. In recent years, we have been working on some new models to protect cultural heritage, such as the preservation of Da Ming Palace, a large-scale relic site. We will continue to brainstorm some new methods that can combine efforts from all sectors of society, especially, some private capital. Because the government alone cannot handle the preservation work of all the 49 thousand relic sites. But no matter what method we adopt, we make protecting relics our top priority .There is no contradiction between cultural preservation and economic development. On the contrary, they can benefit each other if proper methods are adopted. These are all good examples and unique experiences from our province."

Editor:James |Source: CNTV

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