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2012 Olympic torch up for design award

02-10-2012 09:21 BJT

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The Olympic torch for the London 2012 games is hoping to bag its first gold at the annual Designs of the Year Awards. The torch was designed by Barber Osgerby and faces competition from the Olympic Velodrome stadium, and the Duchess of Cambridge's wedding gown.

This golden Olympic Torch will play a starring role at the opening ceremony of the London 2012 games. The design for the torch was opened as a competition, receiving thousands of entries. The eventual winner was the firm Barber Osgerby.

Edward Barber, designer of Barber Osgerby, said, "When we won the commission it was written in the press that it was the most seen piece of design ever because I think there were over a billion people watching television at the opening ceremony. So it's a very public thing and we wanted it to look incredibly good. I have to say, we're quite pleased with the outcome."

But the torch is not the only Olympic design up for an award, the eye-catching velodrome is also nominated for an architecture award.

Ria Hawthorn, curator of Design Museum, said, "They were inspired by the design of the bicycle so the lightness and the speed of any racing bike and they wanted to try and reflect that in the architecture. The roof has a double-curved structure which is really unusual and it's made of steel rods or wires which are suspended to create the curve of the roof."

The Duchess of Cambridge's wedding gown by Sarah Burton at Alexander McQueen was the most talked-about dress of 2011, so unsurprisingly, it should be nominated for a design award. But it faces stiff competition from this colorful collection by young London designer Mary Kantrantzou. The dress features patterns from the 18th Century Chinese Qianlong dynasty ceramics and porcelain.

One of the most amusing nominees is graphic artist Noma Bar's prints - all hiding a picture within a picture. Using his 20 ton pressure cutter, Bar creates strong graphics inspired by his life in north London.

Noma Bar, graphic artist, said, "I like the idea of second reading so you will see something and it will take you to another story."

For example, an image appears to be a night scene of the moon, but closer inspection reveals a drunk man passed out.

The 2012 Design Awards nominees are currently on show to the public at London's Design Museum. The winner will be announced on the evening of April 24th.

 

Editor:Liu Fang |Source: CNTV.CN

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