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Dialogue 10/06/18 World Expo & China's soft power

06-21-2010 08:35 BJT

Near the center of the World Expo grounds, the crimson-painted, crown-shaped China Pavilion towers over other nations' exhibits as a physical display of the country's pride and growing power. Just as the Beijing Olympics showed China's growing economic and geopolitical influence for a few weeks in 2008, the biggest World's Fair ever will let China's communist leaders showcase design, tourism and cultural diplomacy over six months. The Expo is a very safe way for China to show its soft power.

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