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Strength of Quality Programs

06-14-2012 16:43 BJT

Sun Miaoqing

  The documentary A Bite of China, broadcasted by CCTV-1 General Channel recently, reflects the particular brand of CCTV quality programs: exquisite pictures and music, clean and beautiful commentaries, providing perception and love toward individuals, family, hometown and life itself as the delicate food described in it. Just as what the director Chen Xiaoqing said, this is a film shot with respect.

  Launch of professional Documentary Channel gave birth to such programs that at the initial stage when a great number of original programs are needed, the selected topic A Bite of China was adopted for the very first time. The whole station made it more specific to make all efforts to launch quality programs on the General Channel in 2012. Quality programs of various professional channels can be displayed on the platform enjoying the most widely coverage. A Bite of China successfully demonstrates the strength burst out from quality programs from good platforms, enabling us to be able to appreciate true quality programs in the world filled with varying information and entertainment.

  Such measures will be further strengthened in the future. In June, Latitude 30 Degree · Trips in China shot by Home Faraway team of CCTV-4 Chinese International Channel will also be broadcasted by the General Channel. At the end of May, 45-episode TV plays Educated Youths was kicked off in Golden Theatre of CCTV 1. In the future, more programs and columns will be launched for reflecting CCTV’s peculiar spirit and style.

  Perfect Ending of A Bite of China on General Channel

  Seven-episode food-related documentary A Bite of China kicked off on CCTV-1 General Channel on May 14, beating hot films and teleplays broadcasted in the same period. It triggered topics on the Internet, attracted lots of people to turn their attention from the Internet to TV and many young people faraway from TV sets to watch TV. Douban even gave a high score of 9.6 for the program. The profound humanity artistic conception in the documentary aroused one net friend’s emotions: the food each person eats can remind the person of his hometown. All of us love our homeland-China as much as its beauty. A Bite of China was broadcasted by Documentary Channel from May 23. The director Chen Xiaoqing said in an interview that he’s intended to continuously shoot the sequels.

  CCTV-4’s Column Home Faraway Launching Large-scale Series of Special Program Latitude 30 Degree · Trips in China

  On May 22, the ceremony for the first show was held for the large-scale series of programs Latitude 30 Degree · Trips in China, created by the column Home Faraway of CCTV-4 Chinese International Channel, which will be broadcasted by CCTV-1 and CCTV-4 in June.

  The places at latitude 30 degree include Asia, Africa, the American continent, stretching across North Pacific Ocean and North Atlantic Ocean. It’s the birthplace of much cultivation and the places most appropriate for human beings’ survival and reproduction as well as the most densely populated places.

  The Chinese places situated at latitude 30 degree stretches from Zhoushan City, Zhejiang Province in the east to Shigatse, Tibet in the west. The journey for shooting these places is over 20,000 kilometers, stretching over Zhejiang, An’hui, Jiangxi, Hubei, Hunan, Chongqing, Sichuan, Tibet, which is the most beautiful scenic corridor of China.

  Latitude 30 Degree · Trips in China displays the magnificent natural scene and colorful human customs of China’s creature-existing belt at latitude 30 and people living there and events happened there. By means of trips, from the reporters’ perspectives, it fully combined perceptual expressions and emotional tensions.

  45-episode Teleplay Educated Youths Broadcasted by General Channel

  Educated Youths depicts a historical portrait in which more than 20 million educated youths went to the countryside from cities and receive baptism of fire of youth in the wider world. The story directly portraits the history of educated youths going and working in the countryside and mountainous areas, displaying historical destiny of educated youths, disclosing peculiar life experience and journey of their heart, featuring profound subjects. Previously, General Channel, starting from the script, conducted in-depth tracking and coordinating the whole process of creating this play so as to make it meet the requirements of broadcasting by CCTV 1’s Golden Theatre.

  European Cup to Kick off in June, General Channel and Sports Channel to Launch Live Broadcasting Simultaneously

  European Cup loved by fans will kick off on June 9, Beijing Time. This year, CCTV-1 General Channel and CCTV-5 Sports Channel will combine to give full-process live broadcasting for it with each channel broadcasting 27 events respectively, of which 8 are group games and General Channel and Sports Channel will rebroadcast four different events respectively. A total of 31 wonderful games will enable audience to enjoy the charms of football.

Editor:肖斐 |Source:

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